Skip to main content

On Wednesday the 22nd of September, Go Instore announced some hugely exciting news. 

We are officially part of the Emplifi family, joining a global team of over 3,000 and strengthening Emplifi’s commitment to outstanding customer experiences. Go Instore will provide Emplifi with state-of-the-art video technology, transforming the way businesses engage with their customers. We can’t wait to get started. 

And it wasn’t just us who felt the excitement. Check out our press release highlights –Emplifi Acquires Go Instore: 

Retail Tech Innovation Hub: Emplifi acquires livestream video platform Go Instore — Retail Technology Innovation Hub

Tech News: Emplifi acquires live commerce software provider Go Instore to enable in store experiences online

Business Cloud: US takeover for retail tech firm Go Instore

PR Week: Emplifi acquires Go Instore 

Business Wire – Emplifi Releases Social Commerce Cloud, Giving Marketing & Ecommerce Teams Unparalleled Social Commerce & Care Capabilities in One Platform 

Yahoo Finance: Emplifi Acquires Live Commerce Software Provider Go Instore to Enable In Store Experiences Online 

Destination CRM: Emplifi Acquires Go Instore 

AIthority: Emplifi Acquires Live Commerce Software Provider Go Instore to Enable In Store Experiences Online 

Retail Insight Network: Emplifi purchases video-powered retail platform Go Instore 

PCR Magazine: Emplifi Go Instore acquisition will bolster ecommerce experience – PCR 

Business Express: Emplifi Acquires Livestream Video Platform Go Instore to Enable In-Store Experiences Online – Business Express 

“By partnering with Go Instore, we’re able to deliver the same level of expert advice and guidance regardless of how customers interact with us. We couldn’t be prouder of our store colleagues, so this a perfect solution to continue driving our pet care experience forwards. Go Instore's live video solution has helped Pets at Home deliver for our customers when and where they need it the most. As a pet care business that offers a wide variety of services and product solutions, we want to create a joined-up pet care experience so that our customers know they will receive the same great level of service however they choose to shop with us.”

“90% of customers want to sit on a sofa before they purchase it. This isn’t always possible due to the often remote locations of our stores. Go Instore’s one-to-one solution has enabled our customers to trust the sales expert on the other side of the line to test out the sofa for them before completing their purchase. Our Sofologists are able to create an instant connection with customers and remove any friction from the buying journey.”

“Cycle Show, one of our biggest marketing exhibitions, was cancelled due to the pandemic – so we decided to take it online with Go Instore. The reach exceeded what we would expect to see at the in-person show with tens of thousands, possibly even hundreds of thousands, tuning in. ShopStream is the best way of leveraging our top of the range showroom and committed store staff to build a true omnichannel business that millions of customers around the world can enjoy.”

“Our M&S Video Expert service helps us to offer our customers flexible, easy and rewarding shopping experiences whether they choose to shop online, in-store, or both. We are building a shopping experience that’s fit for the future as our colleagues offer the same renowned experience expected in-store, to online customers, having started on Furniture, we have expanded to menswear and will launched on Lingerie in September 2021.”