Skip to main content

Video powered retail accommodates post-lockdown shopping habits  

The demand for video powered retail is rife, despite lockdown easing! Customers are getting the same value from shopping online, as they would in store.  

In the month following shops reopening, Go Instore saw 2.4 million unique visitors and an average conversion rate of 19% as people continue to venture online. 

Our CEO Andre Hordagoda makes the point that the pandemic has clearly shifted the way people shop. Online shopping is accelerating and Go Instore is enhancing the virtual shopping experience. 

“The future of retail is not about online vs. offline, it’s about combining the two to create a true omnichannel strategy. 

Find out more – here’s our coverage! 

RTIH – Go Instore Live Video offering in demand as Covid Restrictions Lift 

PCR – Live video consultations remain popular despite the return to in-store shopping 

Retail Times – Demand for live video consultations sees no let-up as physical retail reopens 

RTIH – RTIH presents the retail technology week in numbers 

“By partnering with Go Instore, we’re able to deliver the same level of expert advice and guidance regardless of how customers interact with us. We couldn’t be prouder of our store colleagues, so this a perfect solution to continue driving our pet care experience forwards. Go Instore's live video solution has helped Pets at Home deliver for our customers when and where they need it the most. As a pet care business that offers a wide variety of services and product solutions, we want to create a joined-up pet care experience so that our customers know they will receive the same great level of service however they choose to shop with us.”

“90% of customers want to sit on a sofa before they purchase it. This isn’t always possible due to the often remote locations of our stores. Go Instore’s one-to-one solution has enabled our customers to trust the sales expert on the other side of the line to test out the sofa for them before completing their purchase. Our Sofologists are able to create an instant connection with customers and remove any friction from the buying journey.”

“Cycle Show, one of our biggest marketing exhibitions, was cancelled due to the pandemic – so we decided to take it online with Go Instore. The reach exceeded what we would expect to see at the in-person show with tens of thousands, possibly even hundreds of thousands, tuning in. ShopStream is the best way of leveraging our top of the range showroom and committed store staff to build a true omnichannel business that millions of customers around the world can enjoy.”

“Our M&S Video Expert service helps us to offer our customers flexible, easy and rewarding shopping experiences whether they choose to shop online, in-store, or both. We are building a shopping experience that’s fit for the future as our colleagues offer the same renowned experience expected in-store, to online customers, having started on Furniture, we have expanded to menswear and will launched on Lingerie in September 2021.”