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Our Co-Founder Aman Khurana spoke BBC Click for a special episode on the ‘Future of Retail’. With retailers re-opening and customers beginning to visit stores as lockdown is eased, BBC Click investigated the innovative solutions retailers are employing to ensure customers remain safe while shopping.

Video-powered retail is in Go Instore’s DNA, and it’s been critical in enabling retailers to continue to deliver in-store experiences to customers from the comfort and safety of their homes. Not only is Go Instore helping customers shop better and more safely in these uncertain times we find ourselves in, but it is also helping retailers to un-furlough staff and work remotely throughout the covid-19 pandemic.

The ability to speak directly to a live expert dramatically streamlines the customer journey, ensuring higher conversion and customer satisfaction rates for retailers. “Customers are loving this, especially those who are shielding, vulnerable, or homeschooling their kids. They are all very grateful that they can speak to a person rather than browsing on the internet, looking for answers on 20 different websites” said Rebecca Bhore, Curry’s PC World ShopLive Expert.

Retail is changing and for retail to move forward in this new channel of shopping, retailers need to adapt. Go Instore is helping them to do just that and give them the in-store experience, wherever they may be.

In case you missed it, you can catch us on BBC Click here:

“By partnering with Go Instore, we’re able to deliver the same level of expert advice and guidance regardless of how customers interact with us. We couldn’t be prouder of our store colleagues, so this a perfect solution to continue driving our pet care experience forwards. Go Instore's live video solution has helped Pets at Home deliver for our customers when and where they need it the most. As a pet care business that offers a wide variety of services and product solutions, we want to create a joined-up pet care experience so that our customers know they will receive the same great level of service however they choose to shop with us.”

“90% of customers want to sit on a sofa before they purchase it. This isn’t always possible due to the often remote locations of our stores. Go Instore’s one-to-one solution has enabled our customers to trust the sales expert on the other side of the line to test out the sofa for them before completing their purchase. Our Sofologists are able to create an instant connection with customers and remove any friction from the buying journey.”

“Cycle Show, one of our biggest marketing exhibitions, was cancelled due to the pandemic – so we decided to take it online with Go Instore. The reach exceeded what we would expect to see at the in-person show with tens of thousands, possibly even hundreds of thousands, tuning in. ShopStream is the best way of leveraging our top of the range showroom and committed store staff to build a true omnichannel business that millions of customers around the world can enjoy.”

“Our M&S Video Expert service helps us to offer our customers flexible, easy and rewarding shopping experiences whether they choose to shop online, in-store, or both. We are building a shopping experience that’s fit for the future as our colleagues offer the same renowned experience expected in-store, to online customers, having started on Furniture, we have expanded to menswear and will launched on Lingerie in September 2021.”