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Name a more iconic duo. We’ll wait… 

Ribble Cycles, if you aren’t already familiar, is Britain’s leading bike manufacturer. Based in Preston, Ribble has been a leader in the industry since 1897, offering state-of-the-art cycles, delivering award-winning products, and innovating in-house products, all at unbeatable prices.  

As Ribble rightly notices, for expert advice, you need real-life experts. That’s why their showrooms continue to be manned by teams of specialists who live and breathe the products.  

In 2019, to bring this experience to the next level, Ribble partnered with Go Instore. Go Instore has since powered thousands of live experiences between Ribble’s in-store specialists and the everyday consumer. We use a multitude of features with Ribble, including one-to-many and multi-camera studio mode.

We have something of an iconic partnership, producing these fabulous videos to promote our ShopStream feature: 

Conducting joint webinars, which can be found here: 

…And hitting the press BIG time. Our favorite highlights can be found here: 

We even recently won an award for Best Connected Experience. Check out the write-up here.

“As a leading direct-to-consumer, digital-first business. Ribble is the first in our sector to offer an authentic retail experience in an online format. Ribble Live In-Store offers the consumer the opportunity to gain access to a physical store, a dedicated expert Ribble brand champion and the complete product range via their iPhone, tablet or laptop.” 

“By partnering with Go Instore, we’re able to deliver the same level of expert advice and guidance regardless of how customers interact with us. We couldn’t be prouder of our store colleagues, so this a perfect solution to continue driving our pet care experience forwards. Go Instore's live video solution has helped Pets at Home deliver for our customers when and where they need it the most. As a pet care business that offers a wide variety of services and product solutions, we want to create a joined-up pet care experience so that our customers know they will receive the same great level of service however they choose to shop with us.”

“90% of customers want to sit on a sofa before they purchase it. This isn’t always possible due to the often remote locations of our stores. Go Instore’s one-to-one solution has enabled our customers to trust the sales expert on the other side of the line to test out the sofa for them before completing their purchase. Our Sofologists are able to create an instant connection with customers and remove any friction from the buying journey.”

“Cycle Show, one of our biggest marketing exhibitions, was cancelled due to the pandemic – so we decided to take it online with Go Instore. The reach exceeded what we would expect to see at the in-person show with tens of thousands, possibly even hundreds of thousands, tuning in. ShopStream is the best way of leveraging our top of the range showroom and committed store staff to build a true omnichannel business that millions of customers around the world can enjoy.”

“Our M&S Video Expert service helps us to offer our customers flexible, easy and rewarding shopping experiences whether they choose to shop online, in-store, or both. We are building a shopping experience that’s fit for the future as our colleagues offer the same renowned experience expected in-store, to online customers, having started on Furniture, we have expanded to menswear and will launched on Lingerie in September 2021.”