Your customer service is one of the pillars of your business; poor customer service can be detrimental. This is where in-store videos come in. In-store videos can serve as valuable training content for your team because seeing and hearing a video call in action can deliver better insights into the customer’s situation. Using in-store video not only provides huge assistance with sales, but also allows optimization of sales training by reviewing customer queries and concerns, which, in turn, provides sales intelligence you can use to your advantage going forward. Additionally, this will help your customer service team see the best and not-so-best ways to deal with your clients. As a result, you get them to better interact with customers.
Today, everything is moving at a fast pace, and we all want everything right now. Your customers want instant solutions to their problems, and that is no longer impossible. With in-store videos, you can solve their problems right away, and trust us when we say; this will do your business good! Think about it—in customer service, when a customer calls with a problem, it is a lot easier and more efficient to go into a video call rather than explaining everything through email or via chat/voice call. As mentioned earlier, the message can be better understood if you can see their expressions and the same can be said for a sales scenario; when a customer has a query prior to sale, it will be much easier to convert them if you can share a video with them demonstrating the solution live rather than a call or email.